Our Methodology
How We Track Creator Tool Momentum
Our heat score (0-100) measures which AI tools creators are actually using and talking about. Here's exactly how we calculate it.
Score Components
Creator Buzz (35%)
Weight: 0.35Tracks how often creators mention and recommend the tool in their content.
Data Sources:
- YouTube tutorials and reviews by creator channels
- TikTok tool showcases (#AItools, #contentcreator)
- Twitter/X threads from verified creators
- Podcast mentions on creator/marketing shows
Search Interest (25%)
Weight: 0.25Measures how many creators are actively searching for and discovering the tool.
Data Sources:
- Google Trends for "[tool name] for creators"
- YouTube search volume for tutorial queries
- "Best AI tools for [use case]" ranking presence
- Comparison query growth (e.g., "OpusClip vs Vidyo")
Community Discussion (25%)
Weight: 0.25Tracks organic discussion in creator and marketer communities.
Data Sources:
- Reddit: r/NewTubers, r/YouTubers, r/socialmedia, r/content_marketing
- Facebook Groups: YouTube creators, TikTok creators
- Creator Discord servers discussion
- Product Hunt rankings and reviews
Growth Momentum (15%)
Weight: 0.15Measures acceleration — is the tool gaining or losing steam?
Data Sources:
- Week-over-week change in all metrics
- New feature announcements and updates
- Creator partnership announcements
- Social follower growth of the tool's accounts
Heat Level Thresholds
🔥
Viral
80-100
Everyone's using it
🌶️
Hot
60-79
Major buzz
☀️
Warm
40-59
Growing interest
🌤️
Cool
20-39
Niche following
❄️
Cold
0-19
Early/unknown
What We Don't Factor In
✕Paid sponsorships or affiliate deals
✕How much a company raised in funding
✕Press releases or marketing claims
✕Bot activity or fake reviews
Update Frequency
Heat scores update daily so you always see the latest momentum. Every Friday we publish "Top 3 Creator Tools of the Week" and Saturday features "The Up & Comers" — tools gaining the fastest momentum.